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Website localization: A boon to your business expansion

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A boon to your business expansion

As businesses are expanding their presence in the global markets it becomes essential to translate and localise your web content to really connect with local audiences. Website localisation means to adapt the website and it’s content to that of the local language and culture of the target market. As people tend to stay long on the websites that are available in their local language and tend to their native needs, website localisation has become the need of the hour.

Let’s first understand what localisation is and how it differs from translation. Localisation is the process of adapting a product, content or website to the local language of the target market so that the product is custom made for the audience. Translation comprises converting the text from one language to another whereas localisation is a more comprehensive process involving cultural and ethnic components as well. Localisation goes beyond translation and ‘localises’ the message to native audiences. It is true that translation helps you to bridge communication barriers, but localisation customizes the product and helps to exclude any cultural insensitivity. People resonate better with messages having a cultural approach and besides translation, localisation involves visual adaptations, flexible layouts, local currencies and local regulations.

Before localising the content tips, it becomes essential to know how the overall setup of the website will affect the content that you plan to present to your audience. The language you are targeting will eventually dictate your market size and the user’s preference. With different languages using different signs, symbols and lettering, it is important to be precise and accurate while respecting the sensitivity of the language. If you are trying to get your website localized do ensure the following steps:

  1. Selecting the target market

Identifying your target market is the first part of website localisation. Before localizing and content, understand the target audience and know if your product meets the local standard and is in line with the customs and cultural values of the audience.

  1. Internalization

Getting your website code ready for the localisation process is the most important process which requires programmers to work on:

  1. Use Unicode fonts, coding and special characters
  2. Layout of the website becomes important to effectively structure, categorise and present the information
  3. Working on fonts and colours to avoid cultural offence
  4. Using locale language will help you to register your presence in the target market
  5. Changing Calendars, Measurements and holidays according to the market
  6. Law and Legalities

Also it is essential to research and know all the laws governing marketing before starting your operation and it is always better to consult a legal expert beforehand to avoid unexpected trouble.

Always remember that localisation is the foundation that will help your website to reach out better and efficiently to your audience. Website localisation requires adapting the source language and other site elements to meet the cultural expectations of the user and hence it requires professionals who have extensive experience in this field. Professional website localisation services will eventually help you to:

  1. Increase your user base
  2. Rank higher in search results
  3. International engagement of audience
  4. Compete with other business
  5. Increase profit and revenue

LanguageNoBar provides website localisation services in 150+ languages. We are an ISO certified Language Service Provider offering translation, transcription and localization services in multiple languages and various domains. We have a team of native translators and domain experts for website localization who will provide you the highest quality services at quick turnaround time. Being a leading translation company in India, we offer our services in Asian languages such as Chinese, Japanese, Arabic, etc;  European languages such a French, German, Spanish, Portuguese, etc; American and Latin languages and Indian languages such as Tamil, Hindi, Marathi, Punjabi and many more!

Our professional translators and proofreaders offer localization of web pages in all web technologies – html, css, php, wordpress, java, joomla, java script, flash etc., and ensure that your website is actually localized as per the local geography that you are targeting. We follow a multi-tier quality policy and our support team works 24*7 to respond instantly to all your queries.

 

Ensure the success of your localised website by aptly selecting your target audience and a professional localisation agency. Contact LanguageNoBar today.

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How You Could Increase the Time Spent by Viewers on Your Website?

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website design

One of the biggest issues faced by every website owner is that the audience does not spend time on their site. Well, every person is bound to leave the website eventually unless they are addicted to it. Every Website Development Company in Pakistan face this issue that the visitors don’t stay long on the website. Well, they are professionals and they have their ideas on how they could increase the traffic of the website but they cannot make them stay longer. Therefore, in this article, we would discuss some important tips that could improve the audience experience on your site and at the same time make them stay longer on your site.

First Impression:

You might have heard the phrase that the first impression is the last impression and mostly it is true when we talk about the website. You would experience in your daily life that people form a picture of someone in their mind within just two seconds of meeting them. The same thing happens with your website whenever a person visits your site, they decide in the first two seconds whether they are going to stay there or not. Every aspect of the website its loading speed, navigation, design, content, and information would decide the interest of the viewer. If your website can convince someone from its first impression only then they would look into it. That is why web development companies such as Webmaster EYE always design the home page to depict the true image of the website.

Recommendations:

Whenever you visit a popular website you would see that they contain links of recommended articles. those recommended articles can be very useful and effective if used properly. Moreover, if you publish blogs on your website about the products and services your website is providing then the audience tends to stay much longer. They feel that your website value their decision and it allows them to connect more with you. However, these recommended articles only work when they are written by a passionate writer that has complete knowledge about what he is writing.

Try to Be the Best:

There is no shortcut to success if you want to achieve something you have to be the best version. If you are running a blog website you have to put the top-quality content on your website. The content has to be better than your competitor and most importantly it should benefit the readers. You might have a business website then you have to convince the visitors that you are the best in this business. If you failed to do that, they have every right to move to your competitors. So, what you could do is add some good quality pictures and videos about your products and services. Add the most descriptive and professional descriptions of the products. Most importantly provide the best customer service by making website victors convenience your top priority.

Give Something Back:

The saddest reality about running a website is that most of the viewers would not return to your website. They would visit your site once and the next time they would move to someone else. You might feel like that I am wrong but it is a fact. So, what you could do to ensure they return to you is to give something in return to them. if you run an e-commerce website give discount coupons to your repeated customers. You could also provide free eBooks on your website or publish some news articles for your audience.

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Disadvantages of using mobile for long time

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Disadvantages of using mobile for long time

Using mobile phones frequently is a dangerous habit. The invention of mobile phones was made to develop communication easily between people. This discovery has now come up with varied kinds of problems today. Time is the most important factor in everyone’s life.  This is the reason why we have received access to the use of mobile phones.

Frequent use of smartphones should be made limited. This is just to improve the quality utilization of time. Spending more time in the social media and websites will cease your creativity and make you go blank in times of need.

Communication Vs Chats

Just to make communication soothing with others, we keep focused with social media all the time. This kills our precious time and also the initiative to do anything precious. Excessive use of anything is injurious to health.  Therefore it is important that we utilize time in the best possible ways.

  • Excessive use of social media

Instead of maintaining healthy relationship we end up causing harm to ourselves. If you simply call them up and talk to them, you will have a quality conversation instead of simply sticking to your mobile phones all the times.  Social media platforms like Facebook, Instagram, Whattsapp, Messenger, Tik Tok uploads various videos and information every other second. Teenagers, kids and youth are attracted to these websites unnecessary. But if you use LinkedIn and know and add resume to linkedin it can be beneficial for you.

  • Gives rise to anger

Using too much mobile phones end up causing harm to our eyes. There is no instant effect but the consequences are far and hazardous. After reaching certain age, it is mandatory that you must take care of your habits as they will bring you prosperity in your life. Medical reports have come up with many causes that are being caused as disadvantages of using mobile phones. From teenagers to elderly people all tend to lose patience loosely. This gives rise to anger and anguish in you very frequently.

 

  • Serious medical issues

The network waves results in skin cancer and if you tend to sleep with your mobile phone near your head, the vibrations creates great issues. Apart from this it is a constant distracting with high drainage of power all throughout the day.

  • Ends social meet-ups

Disruption can happen in numerous ways. Suppose you find someone texting and spending time in a party instead of talking and mingling with the guests. This is a destruction of the social atmosphere undermining the parties, meet-ups and get together.

  • Added stress to work

Excess use of mobile phones can grow the added stress for many at work. The invention of mobile phone at work never ends the job. In the past, employees can take rest and enjoy some leisure time but now boss can contact them through phone and get in touch. With the growth of technology, models of the phones also keep on changing.

  • Scammers have increased

Phones become archaic very soon with great upgrade and thus are expensive to carry ahead. Unsolicited calls and texts, money making scams are also increasing in common and much more sophisticated manner. The target that the scammers make is the vulnerable members of the society.

Final Words

All kinds of information, banking details, preferred objectives are all loaded in the device. Thus once you lose a mobile phone, it is equal to losing your life. Thus the next time you use an expensive mobile phone, ensure protecting and using it in the best possible way.  For more information you can visit here.

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How to spy Facebook messages with TheOneSpy?

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How to spy Facebook messages with TheOneSpy

Social media is one of the biggest free communication tools in the world. Everyone loves to make accounts on different social websites including on Facebook. However, social networking websites are commonly used among everyone without considering their age, children, tweens, teens, young adults, and even the older ones who love to spend their time on social media site FB.

Almost one and half decades ago it was developed for the people to stay in contact with each other and save their lives memories in terms of multimedia including photos, videos and many more. Users can use it for so many activities likewise newsfeeds, like someone’s photo, comment, and videos and further you can add known and unknown friends from any part of the world.

Moreover, you can use it as a free communication tool to stay in touch with your loved ones, friends and family members and even strangers. You can use it for text messaging, text conversations, make audio calls, video calls, share photos, videos and send voice messages. However, there are certain people that want to spy on Facebook messages. Now the question arises why they want to do that.

Why spy Facebook text messages?

There are plenty of reasons behind spying FB messages because the particular activity is in demand these days. Most people want to do surveillance on their children’s social media activities, particularly on instant messenger. They want to unveil all the activities of the teens and children to their eyes to make sure they are doing safe on the websites or on the social messaging app.

Parents want to set parental control on kid’s mobile devices because more than 95% of children have cellphones to use it for social media. Apart from parenting online, the business community also wants to know what employees are doing in working hours on business owned cellphone devices especially on social media websites like Facebook. Now the question comes in kind how to monitor FB? The answer is very simple you have to use TheOneSpy on your digital phones provided to children or employees.

Install TheOneSpy on target cellphone to monitor Facebook messages

Are you get irritated, frustrated and at an end get scared because of the excessive usage of FB on kid’s mobile? Is it true that your children are addicted to social media? If you have seen these things in your children then you must higher cell phone spy app. You can use your cellphone installed browser and then rapidly get a subscription and license.

Furthermore, you just need to go through the email to procure the credentials. Now get the target device into your hands and start the installation process. Complete the process and then activate it on the target device. Once you have made the set up on the target device then you need to activate the web control panel. Now use the credentials such as password and ID and get access to the online web portal and further get access to the powerful features.

Use TheOneSpy powerful features to spy on Facebook messages

Screen recording app

You can do live screen recording on someone’s cell phone active with the FB website. You can record short videos of the screen back to back and send the recording to the online control panel. You can watch all the videos recorded and you can get to know sent or received text messages and conversations.

Screenshots

Now instantly get access to the web portal and further schedule multiple screenshots and send all the captured screenshots to the online control panel. It means you can get to know what sort of text messages sent received on the target device of your child or employees having screenshots.

IM’s logs

Once you have activated your web control panel then you can activate IM’s social media tool. It certainly enables you to get the logs of all the instant messaging apps and websites including Facebook. You can get the logs of text messages, conversations of FB, audio chat, video chat, shared photos, and videos and last but not the least Facebook voice messages with the complete time stamp on the target cellphone.

Conclusion:

Use the TheOneSpy Facebook spy app on the target mobile device and you can read all the text messages sent or received on social media websites with the timestamp.

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